Job Description:
Key Responsibilities
Parent Engagement
- Respond to enquiries via phone, walk-ins, website, social media, referrals, and events
- Understand each child’s needs and recommend suitable programmes
- Conduct centre tours and explain our programmes and learning approach
- Build strong relationships with parents and provide timely, professional support
Enrolment & CRM
- Guide families from enquiry to enrolment
- Follow up with prospective parents and manage the enrolment pipeline to work towards enrolment goals
- Prepare enrolment documentation and maintain accurate real-time records
- Maintain enquiry and enrolment information in the CRM system
Parent Experience & Outreach
- Deliver an excellent parent experience from first contact through onboarding
- Build long-term relationships to support retention and programme progression
- Participate in open houses, education fairs, roadshows, and centre marketing events
- Follow up with prospective families generated through marketing activities
- Share parent feedback and market insights and work with the appropriate teams to support continuous improvement.